Landing Page Minute: The 80/20 rule that doubles conversions

Words I like: Complexity kills conversions.

Landing Page Minute: The 80/20 rule that doubles conversions

Most landing pages could see instant 2x better results by following one simple principle: the 80/20 rule. Focus 80% on what matters, 20% on everything else.

Example: Let's say you're building a landing page for a project management SaaS.

WEAK approach (too generic):

• Headline: "Better Project Management"

• CTA: "Sign Up"

• Features list: "Multiple integrations, cloud storage, team chat"

• Social proof: Random company logos

STRONG approach (value-focused):

• Headline: "Finish Projects 2x Faster Without Adding Headcount"

• CTA: "Start Your 2x Faster Project → (15-Day Free Trial)"

• Features framed as benefits: "Auto-assign tasks & save 5 hours/week"

• Social proof: "Team of 5 delivered 23 projects last quarter vs 11 before"

The difference is clear - which page would make YOU more likely to take action? Visitors are more likely to convert if they can see themselves succeeding.

Want a high-converting landing page? We've opened 3 spots this week for free strategy calls. Grab one of our 3 spots (15-min call)

Keep crushing,

Namya

Founder Supafast

PS - Check out our new 5-minute guide on writing headlines that convert.