• Namya @Supafast
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How We Helped Ceartas Redesign Their Site for Series A After Raising €5M

April 25, 2025 • Read Time: 4 minutes

Ceartas, an AI-powered copyright and piracy protection platform, had just raised €5M and was preparing to raise their Series A.

But their website wasn’t ready for the next stage.

The messaging was unclear. The visuals felt outdated. And the experience didn’t reflect the caliber of a Series A startup.

We stepped in to elevate the brand and rebuild the website from the ground up, so it could match the product, momentum, and ambition.

Industry: Copyright Protection | Anti-Piracy | AI-Powered Brand Protection
Scope of Work: Copywriting | Brand | Website | Motion Design | No-code Development
Stack: Figma | Lottie Files | Webflow

❌ BEFORE (Original Website)

The original site didn’t match where the company was headed.

❌ Weak Messaging & Positioning

  • Headline “AI-Powered Protection for Enterprises” = too generic.

  • Messaging was too technical, confused non-technical buyers.

❌ Confusing Navigation & CTA Structure

  • CTAs like "Contact Sales" "Book a Demo" "Login" "Request a Demo" clashed.

  • Navigation was cluttered, hard to find key info.

❌ Outdated Visuals

  • Design looked outdated, lacked trust and credibility.

  • Too much dense text, hard to skim or understand quickly.

  • Didn’t feel like a company raising a Series A.

❌ Poor Social Proof & Trust Signals

  • No logos, testimonials, or case studies = zero credibility.

  • Prospects had no proof of value.

❌ Lack of Clear Value Proposition for Target Audience

  • Ceartas speaks to both Creators (B2C) and Enterprises (B2B), but site didn’t separate messaging.

  • Overwhelming for non-technical decision-makers.

✅ AFTER (Redesigned Website)

We redesigned the site to position Ceartas for their Series A—something investors, partners, and users could take seriously.

✅ Stronger Messaging & Positioning

  • New headline: “Next-Gen Brand Protection with Agentic AI”

  • Directly communicates what Ceartas does and its AI-driven solution.

  • Subtext clearly explains how it solves customer pain points without technical jargon.

✅ Clear and Consistent CTAs

  • Primary CTA: “Request a Demo” placed in hero and throughout the page.

  • Secondary CTA: “Talk to Sales” for users ready to act.

  • Created a consistent conversion path by simplifying the user journey.

✅ Modern Visual Identity

  • Futuristic dark theme. Data-driven UI. Animations with intent.

  • Added motion elements to show real-time AI threat detection.

  • Infographics & animations used to explain complex topics visually.

✅ Social Proof & Credibility

  • Logos of notable clients + media mentions.

  • Added customer testimonials + case studies = real-world trust signals.

✅ Split Audience Flows

  • Two clear journeys: Creators and Enterprises.

  • Messaging, structure, and value props tailored to each.

How You Can Apply This to Your Site

📌 Generic AI taglines won’t cut it — Say what you do in 7 words or less.

📌 Investors click before they call — Your site has to look the part.
📌 Credibility is conversion fuel — Add proof everywhere.

📌 Design for Series A (and beyond) — Your site should match your ambition.

As promised, strategy in under 2 minutes.

​Want a high-converting brand, site, or product?

We just opened 2 new slots this month to help founders redesign their brands to close more deals, raise capital, and actually look like the company they’re building.

Over the last 12 months, we’ve worked with teams backed by a16z, YCombinator, Earlybird, Upside, Felicis, General Catalyst.

​Let your site sell for you,
Namya

​P.S. You’ll be surprised what changes when your website finally reflects how good your product is.